How does it work?

Do you know how Dark Patterns and Behavioral Psychology work in design? This site offers short explanations and examples of Dark UX interfaces used to manipulate you.

Dark UX Patterns

Dark UX Patterns are interface designs that are deliberately deceptive. They encourage or mislead the user into a certain action they do not intend to do.

Bait and Switch

Confirmshaming

Disguised Ads

Forced Continuity

Hidden Cost

Misdirection

Price Comparison Prevention

Privacy
Zucke

Roach Motel

Sneak into Basket

Trick Question

Behavioral Psychology

Behavioral Psychology studies how behavior relates to the mind and tries to find common patterns in human behavior. These patterns are often exploited negatively in UX design to deceive users.

Anchoring

Commitment and Consistency

Loss Aversion

Need to
Complete

Reciprocity

Rewards

Scarcity

Social Proof

Triggers

Project Introduction

This wiki was curated and created by Yen Nhi Nguyen. She designed the wiki, created all the content and gathered examples used in the respective Dark UX and Behavioral Psychology pattern explanations.

Credits

Concept, Design and Text: Yen Nhi Nguyen

Code: Christian Ernst

Documentation

See how this wiki evolved over time on our Wordpress Blog.

This page shows how dark UX patterns work in applications. See also our projects and have a look at our about page.